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  1. Programs
  2. Graphic Art Communications (Commercial Art)

Graphic Art Communications (Commercial Art)

Lawson State Community College

Certificate

Become a contributor for free to openly demonstrate student outcomes, industry alignment & eligibility criteria.

The Graphic Art Communications Certificate (Commercial Art & Illustration) is a 48-credit-hour program preparing students for careers in advertising agencies, art studios, mass media, newspaper and TV enterprises, and publishing. Coursework includes Modern Commercial Art, Electronic Graphic Applications, Design Drawing, Digital Imaging, Layout and Design, Principles of Design, Basic and Intermediate Advertising Design, Portfolio, Digital Photography, Web Site Development, 3D Graphics and.

Credits

48 credits

Format

In-Person

Eligibility Calculator

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Program Pathways

Credentials this program stacks toward

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Program Details

Detailed information about this program

No detailed information available.

Requirements

What you need to earn this credential

No requirements listed.

Financial Aid

Eligible funding programs

No funding information available.

Scholarships

No scholarships listed.

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Locations

Where this program is offered

  • Alabama

    Alabama

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Related Programs

Programs related to this one

No related programs.

Skills & Competencies

Skills developed through this program

Auto-populated·from O*NET via SOC 27-1024.00

Skills

Active ListeningSpeakingCritical ThinkingWritingActive LearningComplex Problem SolvingJudgment and Decision MakingReading ComprehensionMonitoringTime ManagementService OrientationSocial Perceptiveness

Knowledge

Computers and ElectronicsCommunications and MediaDesignEnglish LanguageCustomer and Personal ServiceFine ArtsSales and MarketingAdministration and Management

Abilities

OriginalityNear VisionWritten ComprehensionOral ComprehensionOral ExpressionVisual Color DiscriminationFluency of IdeasWritten ExpressionDeductive ReasoningVisualizationProblem SensitivitySpeech RecognitionFar Vision

Tasks

  • Key information into computer equipment to create layouts for client or supervisor.
  • Review final layouts and suggest improvements, as needed.
  • Determine size and arrangement of illustrative material and copy, and select style and size of type.
  • Design complex graphics and animation, using independent judgment, creativity, and computer equipmen
  • Create basic designs, drawings, and illustrations for product labels, cartons, direct mail, or telev
  • Participate in design and production of multimedia campaigns, handling budgeting and scheduling, and
  • Adjust apertures, shutter speeds, and camera focus according to a combination of factors, such as li
  • Create artificial light, using flashes and reflectors.
  • Determine desired images and picture composition, selecting and adjusting subjects, equipment, and l
  • Engage in research to learn technological developments and techniques or to develop new photographic procedures and materials.
  • Operate drones to capture aerial photographs and videos, following all regulatory guidelines.

Technology

Document management softwareVideo creation and editing softwareGraphics or photo imaging softwareDevelopment environment softwareWeb platform development softwareWeb page creation and editing softwareDesktop publishing softwareOperating system software

Tools

35 millimeter camerasComputer laser printersComputer scannersDesktop computersDigital camerasGraphics tabletsLaptop computersPersonal computersPhotocopying equipmentWide format printersDigital paperDigital pensPanoramic digital camerasBoard reflectorsBubble machinesCamera cleaning brushesCamera flash attachmentsCamera positioning tripodsComputer inkjet printersContact print framesDarkroom thermometersDarkroom timersDigital photo printersDigital still camerasDimmersDye sublimation printers

Work Values

AchievementIndependenceRecognitionWorking ConditionsRelationshipsSupport
Career Pathways

Occupations this program prepares you for

  • Graphic Designers27-1024.00
  • Special Effects Artists and Animators27-1014.00
  • Photographers27-4021.00
What You'll Learn

Key competencies developed through this program

Auto-populated·from NSX Competency Framework

Mastery: developing (Level 2)(based on Certificate)

  • Concept development from creative brief — produce 3–5 directions for review on routine projects.
  • Brand-system applications across multiple touchpoints — execute consistently in a defined system.
  • Multi-channel asset packages (web, social, email, print) — deliver as a cohesive system.
  • Client and stakeholder revisions — manage diplomatically and translate vague feedback into specific changes.
  • Photo art-direction and retouching — direct or execute to a senior's vision on shoot days.
  • Layout systems and grids — design and apply across publication-scale projects.
  • Junior designers and interns — mentor on technical and conceptual fundamentals.
  • Project timelines and dependencies — plan and meet on a personally owned project.
  • Cross-functional review with copy, account, and production — collaborate substantively in meetings.
  • New software and platform features — learn and incorporate from Creative Cloud releases.

Some details on this page are auto-populated from public workforce data sources: O*NET (opens in new tab), BLS (opens in new tab), College Scorecard (opens in new tab), DOL Training Provider Results (opens in new tab), NSX (opens in new tab). Provided in partnership with LER.me Career Intelligence.

Student Outcomes

Performance metrics for this program

Auto-populated·from Scorecard + DOL
Completion Rate
17%
Placement Rate
70%